BAF Busan's second office officially opens, a new milestone in rapid growth

On April 17, 2026, BAF officially opened its second office in Busan, South Korea. This milestone not only demonstrates the brand's expansion in the Korean market, but also symbolically represents the remarkable growth achieved by the Busan team, which joined BAF last year.

Since being incorporated into the BAF system last year, the Busan team has maximized regional strengths under excellent leadership and has made a stable leap forward from business integration to improved operational efficiency. Over the past year, the team has built a competitive core business portfolio based on sophisticated market insight and outstanding execution ability, and this solid growth has laid a solid human and material foundation for the establishment of a second studio.

Strengthening regional focus strategy, accelerating future growth

The opening of a new office means more than just space expansion, but also expansion of strategic investment in the market. At the opening ceremony, an official said, "The second office will perform more diverse customer service functions in the future. The Busan team will continue to deepen its localization strategy based on BAF's high standards and leap forward as an industry-leading model representing the region within the next three years."

In the future, BAF Busan is expected to enter a period of full-fledged growth acceleration based on the ‘double office’ system. It is expected that it will further strengthen its influence in the region through efficient integration of resources and expansion of the organization, and will make an important contribution to BAF's overall global expansion strategy.